The Ubiquity Herd, or simply the herd, is a word used to describe the collection of people who use Ubiquity and are willing to share some information about the commands they use by contributing to an anonymized public asset. This asset isn't just useful for discovering new commands; in the future, it will also be useful for evaluating and diagnosing the health of the entire Ubiquity software ecosystem. It's heavily inspired by the Berkman Center for Internet and Society's work on Herdict, and is one attempt to explore the complex issue of associated data as outlined by Mitchell Baker.