%0 Journal Article %1 journals/ecr/MuTSXS23 %A Mu, Lifeng %A Tang, Xin %A Sugumaran, Vijayan %A Xu, Wei %A Sun, Xiangyang %D 2023 %J Electron. Commer. Res. %K dblp %N 1 %P 475-510 %T Optimal rebate strategy for an online retailer with a cashback platform: commission-driven or marketing-based? %U http://dblp.uni-trier.de/db/journals/ecr/ecr23.html#MuTSXS23 %V 23

@article{journals/ecr/MuTSXS23, added-at = {2023-04-16T00:00:00.000+0200}, author = {Mu, Lifeng and Tang, Xin and Sugumaran, Vijayan and Xu, Wei and Sun, Xiangyang}, biburl = {https://www.bibsonomy.org/bibtex/249b2cf216469d22e299e8c49ef8b1e98/dblp}, ee = {https://doi.org/10.1007/s10660-021-09485-w}, interhash = {04f3e1410e9a513a5608b1e327a6948c}, intrahash = {49b2cf216469d22e299e8c49ef8b1e98}, journal = {Electron. Commer. Res.}, keywords = {dblp}, number = 1, pages = {475-510}, timestamp = {2024-04-08T10:33:58.000+0200}, title = {Optimal rebate strategy for an online retailer with a cashback platform: commission-driven or marketing-based?}, url = {http://dblp.uni-trier.de/db/journals/ecr/ecr23.html#MuTSXS23}, volume = 23, year = 2023 }