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Implicit Interest Indicators

, , , , , , , и .
(2000)

Аннотация

Recommender systems provide personalized suggestions about items that users will find interesting. Typically, recommender systems require a user interface that can "intelligently " determine the interest of a user and use this information to make suggestions. The common solution, "explicit ratings", where users tell the system what they think about a piece of information, is well-understood and fairly precise. However, having to stop to enter explicit ratings can alter normal patterns of browsing and reading. A more "intelligent" method is to use implicit ratings, where a rating is obtained by a method other than obtaining it directly from the user. These implicit interest indicators have obvious advantages, including removing the cost of the user rating, and that every user interaction with the system can contribute to an implicit rating. Current recommender systems mostly do not use implicit ratings, nor is the ability of implicit ratings to predict actual user interest well-unders...

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