Modeling click and relevance relationship for sponsored search.
W. Zhang, Y. Chen, M. Gupta, S. Sett, and T. Yan. WWW (Companion Volume), page 119-120. International World Wide Web Conferences Steering Committee / ACM, (2013)
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%0 Conference Paper
%1 conf/www/ZhangCGSY13
%A Zhang, Wei Vivian
%A Chen, Ye
%A Gupta, Mitali
%A Sett, Swaraj
%A Yan, Tak W.
%B WWW (Companion Volume)
%D 2013
%E Carr, Leslie
%E Laender, Alberto H. F.
%E Lóscio, Bernadette Farias
%E King, Irwin
%E Fontoura, Marcus
%E Vrandecic, Denny
%E Aroyo, Lora
%E de Oliveira, José Palazzo M.
%E Lima, Fernanda
%E Wilde, Erik
%I International World Wide Web Conferences Steering Committee / ACM
%K dblp
%P 119-120
%T Modeling click and relevance relationship for sponsored search.
%U http://dblp.uni-trier.de/db/conf/www/www2013c.html#ZhangCGSY13
%@ 978-1-4503-2038-2
@inproceedings{conf/www/ZhangCGSY13,
added-at = {2018-11-06T00:00:00.000+0100},
author = {Zhang, Wei Vivian and Chen, Ye and Gupta, Mitali and Sett, Swaraj and Yan, Tak W.},
biburl = {https://www.bibsonomy.org/bibtex/20c38d8f1d9f89a99b297cecacbeccdc8/dblp},
booktitle = {WWW (Companion Volume)},
crossref = {conf/www/2013c},
editor = {Carr, Leslie and Laender, Alberto H. F. and Lóscio, Bernadette Farias and King, Irwin and Fontoura, Marcus and Vrandecic, Denny and Aroyo, Lora and de Oliveira, José Palazzo M. and Lima, Fernanda and Wilde, Erik},
ee = {https://doi.org/10.1145/2487788.2487844},
interhash = {fbd1db692ba7ab7b68478d27640ec193},
intrahash = {0c38d8f1d9f89a99b297cecacbeccdc8},
isbn = {978-1-4503-2038-2},
keywords = {dblp},
pages = {119-120},
publisher = {International World Wide Web Conferences Steering Committee / ACM},
timestamp = {2018-11-07T15:48:25.000+0100},
title = {Modeling click and relevance relationship for sponsored search.},
url = {http://dblp.uni-trier.de/db/conf/www/www2013c.html#ZhangCGSY13},
year = 2013
}