%0 Book %1 GVK021594880 %A Rosenbloom, Bert %C Chicago %D 1987 %I Dryden %K Management Marketing Marketing_channels %T Marketing channels %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021594880&sourceid=fbw_bibsonomy %7 3. ed %@ 0030063728

@book{GVK021594880, added-at = {2009-08-21T09:46:50.000+0200}, address = {Chicago}, author = {Rosenbloom, {Bert}}, biburl = {https://www.bibsonomy.org/bibtex/22401275f3b14ea8e7a367bd510dbbe48/fbw_hannover}, edition = {3. ed}, interhash = {2e060edfcd79e3ca6cb8af89af691212}, intrahash = {2401275f3b14ea8e7a367bd510dbbe48}, isbn = {0030063728}, keywords = {Management Marketing Marketing_channels}, pagetotal = {574}, ppn_gvk = {021594880}, publisher = {Dryden}, subtitle = {a management view}, timestamp = {2009-08-21T09:47:44.000+0200}, title = {Marketing channels}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021594880&sourceid=fbw_bibsonomy}, year = 1987 }