%0 Book %1 GVK195596773 %C London %D 1971 %E Taylor, Bernard %E Wills, Gordon %I Bradford Univ. Press %K Addresses Diversification_in_industry Marketing essays lectures %T Long range planning for marketing and diversification %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+195596773&sourceid=fbw_bibsonomy %@ 0258967781

@book{GVK195596773, added-at = {2009-08-21T12:33:40.000+0200}, address = {London}, biburl = {https://www.bibsonomy.org/bibtex/2a676515f8b15379e5a7ffac3f0760903/fbw_hannover}, editor = {Taylor, {Bernard} and Wills, {Gordon}}, interhash = {49771a7765658ea8902106b7c13bc501}, intrahash = {a676515f8b15379e5a7ffac3f0760903}, isbn = {0258967781}, keywords = {Addresses Diversification_in_industry Marketing essays lectures}, pagetotal = {464}, ppn_gvk = {195596773}, publisher = {Bradford Univ. Press}, timestamp = {2009-08-21T12:33:53.000+0200}, title = {Long range planning for marketing and diversification}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+195596773&sourceid=fbw_bibsonomy}, year = 1971 }