%0 Book %1 GVK353686921 %B Information society technologies %C Luxembourg %D 2002 %E Blunden-Willms, Margot %I Office for Official Publ. of the Europ. Communities %K E-Business Europäische_Union Informationsmanagement Interaktive_Medien Werbemittel %T ACTIVE-AD %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+353686921&sourceid=fbw_bibsonomy %@ 9289435313

@book{GVK353686921, added-at = {2009-08-21T12:12:59.000+0200}, address = {Luxembourg}, biburl = {https://www.bibsonomy.org/bibtex/2ab672c7c82cf1f351b085e02773a033d/fbw_hannover}, editor = {Blunden-Willms, {Margot}}, interhash = {94202d5dc6cb3e9154dba41cdc5fbfcb}, intrahash = {ab672c7c82cf1f351b085e02773a033d}, isbn = {9289435313}, keywords = {E-Business Europäische_Union Informationsmanagement Interaktive_Medien Werbemittel}, pagetotal = {24}, ppn_gvk = {353686921}, publisher = {Office for Official Publ. of the Europ. Communities}, series = {Information society technologies}, subtitle = {analysis of success criteria for interactive advertising formats ; public final report}, timestamp = {2009-08-21T12:13:18.000+0200}, title = {ACTIVE-AD}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+353686921&sourceid=fbw_bibsonomy}, year = 2002 }