Power to the (Shopping) People! Changing Traditional Customer-Vendor Interaction in Online Markets by ICT-Enabled "Group Buying"
A. Mladenow, C. Bauer, и C. Strauss. Blurring the Boundaries Through Digital Innovation: Individual, Organizational, and Societal Challenges, том 19 из Lecture Notes in Information Systems and Organisations (LNISO), Springer International Publishing Switzerland, Cham, Switzerland, (2016)
DOI: 10.1007/978-3-319-38974-5_16
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