Meta data
- BibTeX key
- GVK255624441
- entry type
- book
- address
- New York, NY
- year
- 1987
- publisher
- Amacom
- isbn
- 0814459056
- subtitle
- how to test new product ideas before you go to market
- pagetotal
- XII, 276 S. : Ill., graph. Darst
- ppn_gvk
- 255624441
- url
- http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+255624441&sourceid=fbw_bibsonomy
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- please select -%0 Book
%1 GVK255624441
%A Schwartz, David
%C New York, NY
%D 1987
%I Amacom
%K Innovation Marktforschung
%T Concept testing
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+255624441&sourceid=fbw_bibsonomy
%@ 0814459056
@book{GVK255624441,
added-at = {2009-08-21T11:04:17.000+0200},
address = {New York, NY},
author = {Schwartz, {David}},
biburl = {https://www.bibsonomy.org/bibtex/2d46b5322d66564194376f5ac7d499f2b/fbw_hannover},
interhash = {485f6beef2f1d01de5eeb5a75c1668ca},
intrahash = {d46b5322d66564194376f5ac7d499f2b},
isbn = {0814459056},
keywords = {Innovation Marktforschung},
pagetotal = {XII, 276 S. : Ill., graph. Darst},
ppn_gvk = {255624441},
publisher = {Amacom},
subtitle = {how to test new product ideas before you go to market},
timestamp = {2009-08-21T11:06:35.000+0200},
title = {Concept testing},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+255624441&sourceid=fbw_bibsonomy},
year = 1987
}