%0 Book %1 GVK213559641 %A Hiebing, Roman G. %A Cooper, Scott W. %C Lincolnwood, Ill. %D 1997 %I NTC Business Books %K imported %T The successful marketing plan %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+213559641&sourceid=fbw_bibsonomy %7 2. ed %@ 0844232033

@book{GVK213559641, added-at = {2009-08-21T10:37:37.000+0200}, address = {Lincolnwood, Ill.}, author = {Hiebing, {Roman G.} and Cooper, {Scott W.}}, biburl = {https://www.bibsonomy.org/bibtex/2b507e7cabf831ad0bb7342ff732da181/fbw_hannover}, edition = {2. ed}, interhash = {70fcec8be65f50b0f3e95fb64ea83a55}, intrahash = {b507e7cabf831ad0bb7342ff732da181}, isbn = {0844232033}, keywords = {imported}, pagetotal = {XXXIV, 510}, ppn_gvk = {213559641}, publisher = {NTC Business Books}, subtitle = {a disciplined and comprehensive approach}, timestamp = {2009-08-21T10:43:45.000+0200}, title = {The successful marketing plan}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+213559641&sourceid=fbw_bibsonomy}, year = 1997 }