Article,
Teaching effectiveness in Technology-mediated Distance Learning keywords - case study, Commerce, perspective, student, field
Academy of Management Journal, 40 (6): 1282-1309 (1997)
Abstract
Technology mediated distance learning is increasingly becoming important to business curicula. However, little theoretical development or empirical research has examined effectivness in distance learning. Thus this article draws from research in mangement communication, education, information systems to develop an initial conceptualization of influences on technology mediated distance learning outcomes. It then reports on exploratory study utilizing both quantitative and qualitative techniques to examine 247 students reaction to such distance learning.
