%0 Conference Paper %1 conf/ACMace/GraceJC14 %A Grace, Lindsay D. %A Janssen, Dirk P. %A Coyle, James R. %B Advances in Computer Entertainment %D 2014 %E Chisik, Yoram %E Geiger, Christian %E Hasegawa, Shoichi %I ACM %K dblp %P 42:1-42:4 %T Did you see that?: in-game advertising retention in players and onlookers. %U http://dblp.uni-trier.de/db/conf/ACMace/ace2014.html#GraceJC14 %@ 978-1-4503-2945-3

@inproceedings{conf/ACMace/GraceJC14, added-at = {2022-10-02T00:00:00.000+0200}, author = {Grace, Lindsay D. and Janssen, Dirk P. and Coyle, James R.}, biburl = {https://www.bibsonomy.org/bibtex/250eb733830590384d56f15a535ca286a/dblp}, booktitle = {Advances in Computer Entertainment}, crossref = {conf/ACMace/2014}, editor = {Chisik, Yoram and Geiger, Christian and Hasegawa, Shoichi}, ee = {https://doi.org/10.1145/2663806.2663856}, interhash = {88b12572a82d3d91fa891669d71e4508}, intrahash = {50eb733830590384d56f15a535ca286a}, isbn = {978-1-4503-2945-3}, keywords = {dblp}, pages = {42:1-42:4}, publisher = {ACM}, timestamp = {2024-04-09T20:29:51.000+0200}, title = {Did you see that?: in-game advertising retention in players and onlookers.}, url = {http://dblp.uni-trier.de/db/conf/ACMace/ace2014.html#GraceJC14}, year = 2014 }