%0 Book %1 GVK250768607 %A Cundiff, Edward W. %A Still, Richard R. %A Govoni, Norman P. %C Englewood Cliffs, NJ %D 1985 %I Prentice-Hall %K imported %T Fundamentals of modern marketing %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+250768607&sourceid=fbw_bibsonomy %7 4. ed %@ 0133413888

@book{GVK250768607, added-at = {2009-08-21T11:04:17.000+0200}, address = {Englewood Cliffs, NJ}, author = {Cundiff, {Edward W.} and Still, {Richard R.} and Govoni, {Norman P.}}, biburl = {https://www.bibsonomy.org/bibtex/24b3c5f7f6fc84b2ed003ff72b276c993/fbw_hannover}, edition = {4. ed}, interhash = {8b385d84af73607c35aa1b4fdbd88a17}, intrahash = {4b3c5f7f6fc84b2ed003ff72b276c993}, isbn = {0133413888}, keywords = {imported}, pagetotal = {XI, 482}, ppn_gvk = {250768607}, publisher = {Prentice-Hall}, timestamp = {2009-08-21T11:04:39.000+0200}, title = {Fundamentals of modern marketing}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+250768607&sourceid=fbw_bibsonomy}, year = 1985 }