%0 Book %1 GVK516815148 %A Wiedmann, Klaus P. %A Hennigs, Nadine %A Stroth, Anne-Berit %B Schriftenreihe Marketing Management %C Hannover %D 2006 %I Institut Marketing & Management, Univ. Hannover. %K imported %T Wertorientiertes Kundenmanagement im Premiumsegment %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+516815148&sourceid=fbw_bibsonomy %@ 3932106938

@book{GVK516815148, added-at = {2009-08-21T12:22:28.000+0200}, address = {Hannover}, author = {Wiedmann, {Klaus P.} and Hennigs, {Nadine} and Stroth, {Anne-Berit}}, biburl = {https://www.bibsonomy.org/bibtex/29ee4a888d6d7fc609aa06c79ea8d83a1/fbw_hannover}, interhash = {8b7ade23e010b9c803393dc8fe0dfa5e}, intrahash = {9ee4a888d6d7fc609aa06c79ea8d83a1}, isbn = {3932106938}, keywords = {imported}, pagetotal = {V, 106}, ppn_gvk = {516815148}, publisher = {Institut Marketing & Management, Univ. Hannover.}, series = {Schriftenreihe Marketing Management}, subtitle = {der Kunde als zentrale Steuerungsgröße in der Finanzdienstleistungsbranche}, timestamp = {2009-08-21T12:22:31.000+0200}, title = {Wertorientiertes Kundenmanagement im Premiumsegment}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+516815148&sourceid=fbw_bibsonomy}, year = 2006 }