%0 Book %1 GVK224586122 %A Bruhn, Manfred %B Gabler-Lehrbuch %C Wiesbaden %D 1997 %I Gabler %K Marketing %T Marketing %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+224586122&sourceid=fbw_bibsonomy %7 3., überarb. Aufl. %@ 340933646X

@book{GVK224586122, added-at = {2009-08-21T10:43:30.000+0200}, address = {Wiesbaden}, author = {Bruhn, {Manfred}}, biburl = {https://www.bibsonomy.org/bibtex/2ea6cf2d5ad6d4a8b814cd58d5b778aca/fbw_hannover}, edition = {3., überarb. Aufl.}, interhash = {a2b8e23d96b82963ef0ad00369bb17b4}, intrahash = {ea6cf2d5ad6d4a8b814cd58d5b778aca}, isbn = {340933646X}, keywords = {Marketing}, pagetotal = {307}, ppn_gvk = {224586122}, publisher = {Gabler}, series = {Gabler-Lehrbuch}, subtitle = {Grundlagen für Studium und Praxis}, timestamp = {2009-08-21T10:57:19.000+0200}, title = {Marketing}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+224586122&sourceid=fbw_bibsonomy}, year = 1997 }