%0 Journal Article %1 journals/tcss/WangYLFSX23 %A Wang, Jun %A Yang, Yu %A Liu, Qi %A Fang, Zheng %A Sun, Shujuan %A Xu, Yabo %D 2023 %J IEEE Trans. Comput. Soc. Syst. %K dblp %N 6 %P 3228-3240 %T An Empirical Study of User Engagement in Influencer Marketing on Weibo and WeChat. %U http://dblp.uni-trier.de/db/journals/tcss/tcss10.html#WangYLFSX23 %V 10

@article{journals/tcss/WangYLFSX23, added-at = {2024-07-17T00:00:00.000+0200}, author = {Wang, Jun and Yang, Yu and Liu, Qi and Fang, Zheng and Sun, Shujuan and Xu, Yabo}, biburl = {https://www.bibsonomy.org/bibtex/2dda6b67202847471d286b62a8971913e/dblp}, ee = {https://doi.org/10.1109/TCSS.2022.3204177}, interhash = {a6baa920fc4b85d2d4b4ece87413b20b}, intrahash = {dda6b67202847471d286b62a8971913e}, journal = {IEEE Trans. Comput. Soc. Syst.}, keywords = {dblp}, month = {December}, number = 6, pages = {3228-3240}, timestamp = {2024-07-22T07:05:42.000+0200}, title = {An Empirical Study of User Engagement in Influencer Marketing on Weibo and WeChat.}, url = {http://dblp.uni-trier.de/db/journals/tcss/tcss10.html#WangYLFSX23}, volume = 10, year = 2023 }