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%0 Journal Article
%1 Godes2005
%A Godes, David
%A Mayzlin, Dina
%A Chen, Yubo
%A Das, Sanjiv
%A Dellarocas, Chrysanthos
%A Pfeiffer, Bruce
%A Libai, Barak
%A Sen, Subrata
%A Shi, Mengze
%A Verlegh, Peeter
%D 2005
%J Marketing Letters
%K
%N 3
%P 415-428
%T The Firm's Management of Social Interactions
%U http://ideas.repec.org/a/kap/mktlet/v16y2005i3p415-428.html
%V 16
@article{Godes2005,
added-at = {2010-04-10T15:47:28.000+0200},
author = {Godes, David and Mayzlin, Dina and Chen, Yubo and Das, Sanjiv and Dellarocas, Chrysanthos and Pfeiffer, Bruce and Libai, Barak and Sen, Subrata and Shi, Mengze and Verlegh, Peeter},
biburl = {https://www.bibsonomy.org/bibtex/2e1a7220d1a7f30adbbef2a065e743623/obbakilla},
interhash = {f2da7db3c46f4c8b48644a2d1fe5220c},
intrahash = {e1a7220d1a7f30adbbef2a065e743623},
journal = {Marketing Letters},
keywords = {},
month = {December},
number = 3,
pages = {415-428},
timestamp = {2010-04-10T15:47:28.000+0200},
title = {The Firm's Management of Social Interactions},
url = {http://ideas.repec.org/a/kap/mktlet/v16y2005i3p415-428.html},
volume = 16,
year = 2005
}