%0 Journal Article %1 HenryJenkins03012004 %A Jenkins, Henry %D 2004 %J International Journal of Cultural Studies %K lv_crossmedia media_economics media_stragedy transformation %N 1 %P 33-43 %R 10.1177/1367877904040603 %T The Cultural Logic of Media Convergence %U http://ics.sagepub.com/cgi/content/abstract/7/1/33 %V 7 %X Responding to the contradictory nature of our current moment of media change, this article will sketch a theory of media convergence that allows us to identify major sites of tension and transition shaping the media environment for the coming decade. Media convergence is more than simply a technological shift. Convergence alters the relationship between existing technologies, industries, markets, genres and audiences.

@article{HenryJenkins03012004, abstract = {Responding to the contradictory nature of our current moment of media change, this article will sketch a theory of media convergence that allows us to identify major sites of tension and transition shaping the media environment for the coming decade. Media convergence is more than simply a technological shift. Convergence alters the relationship between existing technologies, industries, markets, genres and audiences. }, added-at = {2008-04-08T17:20:15.000+0200}, author = {Jenkins, Henry}, biburl = {https://www.bibsonomy.org/bibtex/2e99078ffef8ab550c610b2d09247f67a/liho}, description = {The Cultural Logic of Media Convergence -- Jenkins 7 (1): 33 -- International Journal of Cultural Studies}, doi = {10.1177/1367877904040603}, eprint = {http://ics.sagepub.com/cgi/reprint/7/1/33.pdf}, interhash = {f9a37ef3ecc9b3b501f79ddddfca1332}, intrahash = {e99078ffef8ab550c610b2d09247f67a}, journal = {International Journal of Cultural Studies}, keywords = {lv_crossmedia media_economics media_stragedy transformation}, number = 1, pages = {33-43}, timestamp = {2008-04-08T17:20:16.000+0200}, title = {{The Cultural Logic of Media Convergence}}, url = {http://ics.sagepub.com/cgi/content/abstract/7/1/33}, volume = 7, year = 2004 }