%0 Book %1 GVK24752607X %C Frankfurt am Main %D 1998 %E Zerres, Michael %I Frankfurter Allgemeine Zeitung, Verl., Bereich Buch %K Controlling Marketing Unternehmenskontrolle Unternehmensplanung %T Kooperatives Marketing-Controlling %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+24752607X&sourceid=fbw_bibsonomy %7 1. Aufl %@ 3933180074

@book{GVK24752607X, added-at = {2009-08-21T11:04:17.000+0200}, address = {Frankfurt am Main}, biburl = {https://www.bibsonomy.org/bibtex/273748d4678f00353f2ca192b17072961/fbw_hannover}, edition = {1. Aufl}, editor = {Zerres, {Michael}}, interhash = {ed862b4d0998e2eef065dfc10e37e3f2}, intrahash = {73748d4678f00353f2ca192b17072961}, isbn = {3933180074}, keywords = {Controlling Marketing Unternehmenskontrolle Unternehmensplanung}, pagetotal = {238}, ppn_gvk = {24752607X}, publisher = {Frankfurter Allgemeine Zeitung, Verl., Bereich Buch}, subtitle = {Instrument einer marktorientierten Unternehmensführung}, timestamp = {2009-08-21T11:04:19.000+0200}, title = {Kooperatives Marketing-Controlling}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+24752607X&sourceid=fbw_bibsonomy}, year = 1998 }