%0 Conference Paper %1 kumar2008personalized %A Kumar, Harshit %A Park, Sungjoon %A Kang, Sanggil %B Proceedings of the 2nd KES International conference on Agent and multi-agent systems: technologies and applications %C Berlin, Heidelberg %D 2008 %I Springer-Verlag %K implicit-feedback personalization ranking social-search %P 212--221 %T A personalized URL re-ranking methodology using user's browsing behavior %U http://portal.acm.org/citation.cfm?id=1787839.1787863 %X This paper proposes a personalized re-ranking of URLs returned by a search engine using user's browsing behaviors. Our personalization method constructs an index of the anchor text retrieved from the web pages that the user has clicked during his/her past searches. We propose a weight computation method that assigns different values to anchor texts according to user's browsing behaviors such as 'clicking' or 'downloading'. Experiment results show that our method can be practical for saving surfing time and effort to find users' preferred web pages. %@ 3-540-78581-7, 978-3-540-78581-1

@inproceedings{kumar2008personalized, abstract = {This paper proposes a personalized re-ranking of URLs returned by a search engine using user's browsing behaviors. Our personalization method constructs an index of the anchor text retrieved from the web pages that the user has clicked during his/her past searches. We propose a weight computation method that assigns different values to anchor texts according to user's browsing behaviors such as 'clicking' or 'downloading'. Experiment results show that our method can be practical for saving surfing time and effort to find users' preferred web pages.}, acmid = {1787863}, added-at = {2011-07-21T17:01:48.000+0200}, address = {Berlin, Heidelberg}, author = {Kumar, Harshit and Park, Sungjoon and Kang, Sanggil}, biburl = {https://www.bibsonomy.org/bibtex/289fe30b2ed4f35fd34056f0d23a8a2fd/beate}, booktitle = {Proceedings of the 2nd KES International conference on Agent and multi-agent systems: technologies and applications}, description = {A personalized URL re-ranking methodology using user's browsing behavior}, interhash = {bb99e0f39975fd50277013b8c3dad4f5}, intrahash = {89fe30b2ed4f35fd34056f0d23a8a2fd}, isbn = {3-540-78581-7, 978-3-540-78581-1}, keywords = {implicit-feedback personalization ranking social-search}, location = {Incheon, Korea}, numpages = {10}, pages = {212--221}, publisher = {Springer-Verlag}, series = {KES-AMSTA'08}, timestamp = {2011-07-21T17:01:48.000+0200}, title = {A personalized URL re-ranking methodology using user's browsing behavior}, url = {http://portal.acm.org/citation.cfm?id=1787839.1787863}, year = 2008 }