%0 Journal Article %1 Brown1995 %A Brown, John S. %A Gray, Estee S. %D 1995 %J FastCompany Magazine, Issue 01, October/November 1995, pp. 78ff. %K communities %T The people are the company. How to build your company around your people. %U http://www.fastcompany.com/magazine/01/people.html

@article{Brown1995, added-at = {2008-02-28T20:44:19.000+0100}, author = {Brown, John S. and Gray, Estee S.}, biburl = {https://www.bibsonomy.org/bibtex/28c28eb09fff17cd4381eb76f0987bb2e/isa}, file = {:Communities_Netzwerke\\Brown1995-The People Are the Company.pdf:PDF}, in-text-citation = {The story about Xerox and emerging their Communities of Practice: "The story begins in the 1980s. We were looking for ways to boost the productivity of the Xerox field service staff. Before deciding how to proceed, we launched a study. An anthropologist from the Xerox Palo Alto Research Center (PARC), a member of the work-practices team, traveled with a group of tech reps to observe how they actually did their jobs -- not how they described what they did, or what their managers assumed they did. That research challenged the way Xerox thought about the nature of work, the role of the individual, and the relationship between the individual and the company."}, interhash = {b5d9cf54341b7036cc7b5b2ebfbe0bb0}, intrahash = {8c28eb09fff17cd4381eb76f0987bb2e}, journal = {FastCompany Magazine, Issue 01, October/November 1995, pp. 78ff.}, keywords = {communities}, owner = {jahnke}, timestamp = {2008-02-28T20:44:24.000+0100}, title = {The people are the company. How to build your company around your people.}, url = {http://www.fastcompany.com/magazine/01/people.html}, year = 1995 }