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%0 Book
%1 GVK305747622
%A Vervest, Peter
%A Dunn, Al
%C Berlin u.a.
%D 2000
%E Hoogeweegen, Martijn
%I Springer
%K Electronic_Commerce Kundenorientierung Marketing Telemarketing
%T How to win customers in the digital world
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+305747622&sourceid=fbw_bibsonomy
%@ 3540665757
@book{GVK305747622,
added-at = {2009-08-21T11:25:58.000+0200},
address = {Berlin [u.a.]},
author = {Vervest, {Peter} and Dunn, {Al}},
biburl = {https://www.bibsonomy.org/bibtex/2305e13b135c8360b2f4656c1291e57ac/fbw_hannover},
editor = {Hoogeweegen, {Martijn}},
interhash = {391550c66df02afbdddbe0a11c2027dc},
intrahash = {305e13b135c8360b2f4656c1291e57ac},
isbn = {3540665757},
keywords = {Electronic_Commerce Kundenorientierung Marketing Telemarketing},
pagetotal = {XX, 244},
ppn_gvk = {305747622},
publisher = {Springer},
subtitle = {total action or fatal inaction},
timestamp = {2009-08-21T11:26:36.000+0200},
title = {How to win customers in the digital world},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+305747622&sourceid=fbw_bibsonomy},
year = 2000
}