%0 Book %1 GVK352782412 %A Rudolf-Sipötz, Elisabeth %C St. Gallen %D 2001 %I Verl. Thexis %K Kundenwert Marketing Marketingmanagement %T Kundenwert %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+352782412&sourceid=fbw_bibsonomy %@ 3908545773

@book{GVK352782412, added-at = {2009-08-21T12:12:59.000+0200}, address = {St. Gallen}, author = {Rudolf-Sipötz, {Elisabeth}}, biburl = {https://www.bibsonomy.org/bibtex/26d613502afc5c9e1e538c3e99a2b9ac7/fbw_hannover}, interhash = {3de11e4d0c43e537d63d389b5a71ba04}, intrahash = {6d613502afc5c9e1e538c3e99a2b9ac7}, isbn = {3908545773}, keywords = {Kundenwert Marketing Marketingmanagement}, pagetotal = {VIII, 258, 7}, ppn_gvk = {352782412}, publisher = {Verl. Thexis}, subtitle = {Konzeption - Determinanten - Management}, timestamp = {2009-08-21T12:13:13.000+0200}, title = {Kundenwert}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+352782412&sourceid=fbw_bibsonomy}, year = 2001 }