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%0 Journal Article
%1 converse_development_1945
%A Converse, Paul D.
%D 1945
%J Journal of Marketing
%K institutional intellectual internalist market-research marketing united-states
%N 1
%P 14--23
%T The Development of the Science of MarketingAn Exploratory Study
%V 10
@article{converse_development_1945,
added-at = {2019-08-29T01:56:31.000+0200},
author = {Converse, Paul D.},
biburl = {https://www.bibsonomy.org/bibtex/221bef2edc39215eaaa67a9949732c61e/jpooley},
interhash = {43f84aee2880bec010b0960810e26123},
intrahash = {21bef2edc39215eaaa67a9949732c61e},
journal = {Journal of Marketing},
keywords = {institutional intellectual internalist market-research marketing united-states},
number = 1,
pages = {14--23},
timestamp = {2019-08-29T01:56:31.000+0200},
title = {The {{Development}} of the {{Science}} of {{Marketing}}\textendash{{An Exploratory Study}}},
volume = 10,
year = 1945
}