%0 Book %1 GVK351979778 %C Wiesbaden %D 2004 %E Tscheulin, Dieter K. %I Gabler %K Deutschland Marketing Marktforschung Theorie %T Gabler Lexikon Marktforschung %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+351979778&sourceid=fbw_bibsonomy %7 1. Aufl. %@ 3409118918

@book{GVK351979778, added-at = {2009-08-21T12:12:59.000+0200}, address = {Wiesbaden}, biburl = {https://www.bibsonomy.org/bibtex/220f03ec9dd8f784921388d6dcec13d2a/fbw_hannover}, edition = {1. Aufl.}, editor = {Tscheulin, {Dieter K.}}, interhash = {4af37649b755fb22c23a127860f5dd62}, intrahash = {20f03ec9dd8f784921388d6dcec13d2a}, isbn = {3409118918}, keywords = {Deutschland Marketing Marktforschung Theorie}, pagetotal = {XI, 566}, ppn_gvk = {351979778}, publisher = {Gabler}, timestamp = {2009-08-21T12:13:06.000+0200}, title = {Gabler Lexikon Marktforschung}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+351979778&sourceid=fbw_bibsonomy}, year = 2004 }