Zusammenfassung
With the emergence of a business era that embraces ‘change’ as one
of its major characteristics, manufacturing success and survival
are becoming more and more difficult to ensure. The emphasis is on
adaptability to changes in the business environment and on addressing
market and customer needs proactively. Changes in the business environment
due to varying needs of the customers lead to uncertainty in the
decision parameters. Flexibility is needed in the supply chain to
counter the uncertainty in the decision parameters. A supply chain
adapts the changes if it is flexible and agile in nature. A framework
is presented in this paper, which encapsulates the market sensitiveness,
process integration, information driver and flexibility measures
of supply chain performance. The paper explores the relationship
among lead-time, cost, quality, and service level and the leanness
and agility of a case supply chain in fast moving consumer goods
business. The paper concludes with the justification of the framework,
which analyses the effect of market winning criteria and market qualifying
criteria on the three types of supply chains: lean, agile and leagile.
Nutzer