%0 Conference Paper %1 conf/whiceb/PengZQW12 %A Peng, Jianping %A Zhang, Shaoling %A Quan, Jing %A Wei, Zenghui %B WHICEB %D 2012 %I Association for Information Systems %K dblp %P 63 %T Effectiveness of Mobile Phone Customer Retention Strategies. %U http://dblp.uni-trier.de/db/conf/whiceb/whiceb2012.html#PengZQW12

@inproceedings{conf/whiceb/PengZQW12, added-at = {2023-03-02T00:00:00.000+0100}, author = {Peng, Jianping and Zhang, Shaoling and Quan, Jing and Wei, Zenghui}, biburl = {https://www.bibsonomy.org/bibtex/22aa7c2564e0a8a471f5618f138bf69bf/dblp}, booktitle = {WHICEB}, crossref = {conf/whiceb/2012}, ee = {http://aisel.aisnet.org/whiceb2011/63}, interhash = {852dd1a4c4b31b31570c9d12606538a7}, intrahash = {2aa7c2564e0a8a471f5618f138bf69bf}, keywords = {dblp}, pages = 63, publisher = {Association for Information Systems}, timestamp = {2024-04-10T21:45:05.000+0200}, title = {Effectiveness of Mobile Phone Customer Retention Strategies.}, url = {http://dblp.uni-trier.de/db/conf/whiceb/whiceb2012.html#PengZQW12}, year = 2012 }