%0 Book %1 GVK541728091 %C Stuttgart %D 2007 %E Korell, Markus %E Schaschke, Michaela %I Fraunhofer IRB Verl. %K Betriebliche_Information_und_Kommunikation Customer_Relationship_Management Konsumentenverhalten Kundenanalyse Kundenmanagement Management-Informationssystem Theorie Wissensmanagement %T Customer Knowledge Management %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+541728091&sourceid=fbw_bibsonomy %@ 978-3-8167-7358-0

@book{GVK541728091, added-at = {2009-08-21T12:23:46.000+0200}, address = {Stuttgart}, biburl = {https://www.bibsonomy.org/bibtex/21b9f84da8e11c21fe675932fe6c41d60/fbw_hannover}, editor = {Korell, {Markus} and Schaschke, {Michaela}}, interhash = {854f4eaf29fc216beede2bf04d5bac47}, intrahash = {1b9f84da8e11c21fe675932fe6c41d60}, isbn = {978-3-8167-7358-0}, keywords = {Betriebliche_Information_und_Kommunikation Customer_Relationship_Management Konsumentenverhalten Kundenanalyse Kundenmanagement Management-Informationssystem Theorie Wissensmanagement}, pagetotal = {XI, 208}, ppn_gvk = {541728091}, publisher = {Fraunhofer IRB Verl.}, subtitle = {durch systematische Integration von Kundenwissen die Innovationskraft steigern}, timestamp = {2009-08-21T12:23:55.000+0200}, title = {Customer Knowledge Management}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+541728091&sourceid=fbw_bibsonomy}, year = 2007 }