%0 Book %1 GVK327970936 %C Frankfurt am Main %D 2001 %E Moormann, Jürgen %E Roßbach, Peter %I Bankakad.-Verl. %K Bank Bankmarketing Betriebswirtschaft:_Sonstiges Customer_Relationship_Management Data_Mining Deutschland Electronic_Banking Kundenmanagement Lieferanten-Kunden-Beziehung Marketing-Informationssystem Telemarketing %T Customer Relationship Management in Banken %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+327970936&sourceid=fbw_bibsonomy %7 1. Aufl %@ 3933165415

@book{GVK327970936, added-at = {2009-08-21T11:32:45.000+0200}, address = {Frankfurt am Main}, biburl = {https://www.bibsonomy.org/bibtex/2a01d3e7b8697780581686fd7ef906a20/fbw_hannover}, edition = {1. Aufl}, editor = {Moormann, {Jürgen} and Roßbach, {Peter}}, interhash = {970129a24a7e8add11460bb0b7cd7ead}, intrahash = {a01d3e7b8697780581686fd7ef906a20}, isbn = {3933165415}, keywords = {Bank Bankmarketing Betriebswirtschaft:_Sonstiges Customer_Relationship_Management Data_Mining Deutschland Electronic_Banking Kundenmanagement Lieferanten-Kunden-Beziehung Marketing-Informationssystem Telemarketing}, pagetotal = {VI, 282}, ppn_gvk = {327970936}, publisher = {Bankakad.-Verl.}, timestamp = {2009-08-21T11:33:19.000+0200}, title = {Customer Relationship Management in Banken}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+327970936&sourceid=fbw_bibsonomy}, year = 2001 }