a free Ruby-based environment aiming to make programming easily available to beginners, especially children. Its driving force was an essay titled The Little Coder's Predicament written in 2003 by why the lucky stiff (AKA why)
concept created by lone developer (Eskil Steenberg) bent on creating an entire massively multiplayer online world single-handedly, using procedural generation techniques that cause the game to build itself by starting with clever rules and exploring them