A great speech by Jyri Engestrom, co-founder of Jaiku and sociologist. In the first part of his presentation he explains his concept on socio-material objects. 49:40, very down-to-earth.
Ping.fm is a simple service that cuts out the middle man when it comes to posting to your social services such as Facebook, Twitter, Jaiku, Tumblr and Pownce with more being added soon.
Why am I using these services nearly every hour of my waking life? Because they are being talked about and I want to learn what is making people so passionate...trying to figure out what they are good for and whether the hype is justified. In my opinion: