Author of the publication

Theories and Models in Social Marketing

. Handbook of Marketing and Society 2001, page 506-518. Sage, Thousand Oaks, New Delhi, Sage, (2001)

Please choose a person to relate this publication to

To differ between persons with the same name, the academic degree and the title of an important publication will be displayed. You can also use the button next to the name to display some publications already assigned to the person.

 

Other publications of authors with the same name

The Assessment of User Engagement with eHealth Content: The eHealth Engagement Scale., , , and . J. Comput. Mediat. Commun., 15 (4): 666-681 (2010)Theories and Models in Social Marketing. Handbook of Marketing and Society 2001, page 506-518. Sage, Thousand Oaks, New Delhi, Sage, (2001)