%0 Book %1 GVK019199139 %A Rapp, Stan %A Collins, Tom %C Landsberg/Lech %D 1991 %I Verl. Moderne Industrie %K Direktmarketing %T Die große Marketing-Wende %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+019199139&sourceid=fbw_bibsonomy %@ 3478210801

@book{GVK019199139, added-at = {2009-08-21T09:46:50.000+0200}, address = {Landsberg/Lech}, author = {Rapp, {Stan} and Collins, {Tom}}, biburl = {https://www.bibsonomy.org/bibtex/2f144b30dd71f4fee7154fc3a1fd3ea0f/fbw_hannover}, interhash = {c24a8227eb1874d9b3074f1ad24427e2}, intrahash = {f144b30dd71f4fee7154fc3a1fd3ea0f}, isbn = {3478210801}, keywords = {Direktmarketing}, pagetotal = {394}, ppn_gvk = {019199139}, publisher = {Verl. Moderne Industrie}, timestamp = {2009-08-21T09:47:25.000+0200}, title = {Die große Marketing-Wende}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+019199139&sourceid=fbw_bibsonomy}, year = 1991 }