%0 Journal Article %1 jeziorski2015makes %A Jeziorski, Przemyslaw %A Segal, Ilya %D 2015 %K adwords google marketing suchwortvermarktung %T What Makes Them Click: Empirical Analysis of Consumer Demand for Search Advertising %U https://www.aeaweb.org/articles?id=10.1257/mic.20100119

@article{jeziorski2015makes, added-at = {2016-04-26T15:59:57.000+0200}, author = {Jeziorski, Przemyslaw and Segal, Ilya}, biburl = {https://www.bibsonomy.org/bibtex/228c9f870798a798f298bd1e764977326/herbstj}, interhash = {eead7d37b57287f5f9534c67d67bf32b}, intrahash = {28c9f870798a798f298bd1e764977326}, keywords = {adwords google marketing suchwortvermarktung}, timestamp = {2016-04-26T15:59:57.000+0200}, title = {What Makes Them Click: Empirical Analysis of Consumer Demand for Search Advertising}, url = {https://www.aeaweb.org/articles?id=10.1257/mic.20100119}, year = 2015 }