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Come Closer, but Not Too Close: How Virtual Influencers Can Facilitate or Restrict Brand Experiences in the Metaverse.

, , , и . HICSS, стр. 2797-2806. ScholarSpace, (2024)

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Maik Hammerschmidt

Maik Hammerschmidt

Jörg Maikowski

Michael Maikowski

Ursula Maikowski

 

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