Adapt your marketing strategies to the needs of the growing Hispanic market. This can help understand the practices that are used for the Hispanic market and compare them to those used with other markets.
The spending power of the U.S. Hispanic population is at its highest point in history. Understanding multi-cultural marketing techniques can help a company craft its message in such a way that it creates a better market and outcome for companies and customers.
Glosario de los términos más usados en marketing: adaptación del producto, fuerza de ventas, agente, actitud, análisis de la cartera, análisis financiero, análisis de valor, etc. A very basic approach to terms in marketing which can be a good place to start looking for terms and others phrases related to marketing.
A successful advertisement creates a desire in viewers, listeners or readers. It also provides information on how to fulfill that desire and makes the potential customer feel good about doing so.
A list of 10 marketing terms and how to properly use them in the correct context. This site explains the terms in a good manner which is easy to understand.
A very well planned out guide to marketing terms that provides a good example of the term and how it is applied in context. El ejercicio profesional del marketing online y su estudio se apoyan en una gran nube de términos y conceptos enredados. ¿Cuáles son? ¿qué significan?
Glosario de los anglicismos más comunes utilizados en el ámbito del marketing, del social media y de la publicidad. A list of very popular english terms that are used in marketing and businesses around the world.
Foromarketing, el portal de Marketing y Ventas Inteligentes en español desde 1998. Todo sobre el Marketing, las Ventas y la Comunicación del siglo XXI. A very good and reliable source for terms and definitions in regards to Marketing and Advertising.
A simple and straight forward marketing dictionary which can be a good place to start when looking for terms and definitions. The source is not too reliable thus caution should be used when employing the terms.
Diccionario de Publicidad en Internet. Términos de publicidad online, publicidad en buscadores e Internet, estrategias de venta en Internet, SEM, etc. Also a very informative and helpful term glossart that is available for free and can help me with my research.
Definición y significado de Direct Mail y otras definiciones y significado de palabras utilizadas en marketing y publicidad en nuestro diccionario de marketing. This dictionary contains great definitions that could be helpful when translating or doing research in the topics selected.
The Journal of Advertising Research is the R&D vehicle for professionals in all areas of marketing including media, research, advertising and communications. It provides a forum for sharing findings, applications, new technologies, new methodologies and solutions. Also could be very helpful for finding information in regards to my topic of choice.
A refereed online publication designed to promote our understanding of interactive advertising, marketing, and communication in a networked world. A journal that can help me with the research for my topic even though in English but articles can be very helpful and informative.