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Marketing management. The Prentice-Hall international series in marketing Prentice-Hall, Upper Saddle River, NJ, Millennium ed. edition, (2000)Principles of marketing, and . Prentice Hall, Englewood Cliffs, NJ, 7. ed edition, (1996)Principles of marketing, and . The Prentice Hall series in marketing Prentice Hall, Englewood Cliffs, NJ, 6. ed edition, (1994)Marketing decision making. Holt, Rinehart and Winston marketing series Holt, Rinehart and Winston, London u.a., Repr edition, (1975)Strategic marketing for nonprofit organizations. Prentice-Hall, Englewood Cliffs, NJ, 3. ed. edition, (1987)Marketing insights from A to Z. Wiley, Hoboken, NJ, (2003)Principles of marketing, and . Pearson/Prentice Hall, Upper Saddle River, NJ, 11. ed edition, (2006)Corporate social responsibility, and . Wiley, Hoboken, NJ u.a., (2005)Marketing-Management. Poeschel, Stuttgart, (1974)Marketing, and . Service-Fachverl., Wien, (1988)