With budgets in the hundreds of thousands and now in the millions, mobile advertising is proving to be the fastest-growing ad vehicle across all channels that much is obvious in our first State of Mobile Advertising 2011 Classic Guide.
A. Amin, S. Townsend, J. Ossenbruggen, и L. Hardman. Proceedings of the 12th IFIP TC 13 International Conference on Human-Computer Interaction: Part I, стр. 736--749. Berlin, Heidelberg, Springer-Verlag, (2009)
K. Church, A. Cousin, и N. Oliver. Proceedings of the 14th international conference on Human-computer interaction with mobile devices and services, стр. 393--402. New York, NY, USA, ACM, (2012)
K. Church, и N. Oliver. Proceedings of the 13th International Conference on Human Computer Interaction with Mobile Devices and Services, стр. 67--76. New York, NY, USA, ACM, (2011)
K. Church, B. Smyth, K. Bradley, и P. Cotter. Proceedings of the 10th international conference on Human computer interaction with mobile devices and services, стр. 13--22. New York, NY, USA, ACM, (2008)
T. Dantas. Proceedings of the First International Conference on Technological Ecosystem for Enhancing Multiculturality, стр. 375--379. New York, NY, USA, ACM, (2013)
B. Fetaji, M. Ebibi, и M. Fetaji. Proceedings of the 12th International Conference on Computer Systems and Technologies, стр. 524--533. New York, NY, USA, ACM, (2011)